Tuesday, April 24, 2012

Stationary package

  • The printed pieces that a company utilizes for communications purposes.
  • When establishing a business, it is very important that all communications are well coordinated and that the message of the organization is presented consistently.
  • Basic Stationary package: business card, letterhead, and envelopes
  1. Business card
  • An essential part of a stationary: Your business card does more then tell people how to find you; it says something about your company.- its mission; its culture, and its goals. Everything from the colors, fonts, the texture, shade, and gloss of the paper you print on says something about you.
  • Logo, company name, employee name, title, phone number, fax number, email address, company address, and web address.
  • Design Tips: Must be 2"x3.5", Horizontal OR Vertical orientation, Check for accuracy, Check for unity... continuity among other pieces.
     2. LetterHead
  • A printed piece of paper to send letters, memos, etc. 
Typically Includes:
  • Logo
  • Company Name
  • Company Address
  • Phone Number
  • Fax Number
  • Web Address
Design Tips:
  • Must be 8.5"x11"
  • Must be vertical orientations
  • Must leave room to write the letter, memo, etc- big empty space in the middle.
  • check for accuracy
  • check for unity... continuity among other pieces 
    3. Envelope
  • The packaging that contains the letter/form when being mailed. 
  • Standard #10 envelope.
Typically Includes:
  • Logo
  • Company Name
  • Company Address
Design Tips:
  • Must be 9.5"x4.125"
  • Horizontal OR Vertical orientation
  • must leave room for recipient's address and stamp
  • check for accuracy
  • check for unity... continuity among other pieces
  • If you decorate all the way to the edge -Front and Back- more expensive and longer process
When establishing a business, it is very important that all communications are well coordinated and that the message of the organization is easy to comprehend.

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